That title is the kind of thing the Matthew McConaughey’s character in True Detective would say.

It’s not a slur, and in no way offensive as far as I’m concerned, but it’s not going to take off in the way you guys hope. Just cause a small percentage of the population use it, the majority of people probably find it unnecessary. It’s like calling people non- billionaires. It’s an unnecessary step for most folk in their daily lives.

I remember someone telling me that deja vu is just your brain being tired and mistaking the present for a memory. Every time I get it now I ask myself if I’m just tired - turns out I usually am.